Print profile 
Christian Hertz-Eichenrode
Attorney
Hamburg
Große Theaterstraße 31
20354 Hamburg
T +49 40 37 89 01-0
F +49 40 36 62 98
Admitted in: 1981
Universities: Strasbourg, Genf, Bonn, Paris
- Practice areas
- Areas of expertise
- Memberships
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German Association for the Protection of Intellectual Property and Copyright (Deutsche Vereinigung für gewerblichen Rechtsschutz und Urheberrecht; GRUR)
International Association for the Protection of Intellectual Property (AIPPI)
Association des Practiciens du Droit des Marques et Modèles (APRAM)
International Trademark Association (INTA)
- Languages
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German, English, French
- Legal practice
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Mr. Hertz-Eichenrode is managing partner.
He has extensive experience in counselling and representing national and international clients in intellectual property matters, developing and enforcing intellectual property rights of all kinds, as well as fighting against product piracy and product imitation. His practice covers filing, defending and enforcing intellectual property rights and drafting license agreements for small, medium sized and major companies in German, English or French. He has acquired specialized experience in many industries including pharmaceuticals, perfumes and cosmetics, food, glass and furniture. He advises industrial clients as well as advertising agencies on advertising campaigns and Internet presentation.
Since 2013 Christian Hertz-Eichenrode is Chairman of the Committee for Foreign Law of the French Association of Practitioners of Design and Trademark Law APRAM (Président de la Commission des droits étrangers de l' Association des Praticiens du Droit des Marques et des Modèles).
- Education and career
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He studied law at Universities in Strasbourg, Geneva and Bonn; he performed postgraduate studies at the Ecole Nationale d'Administration (ENA) in Paris.
Mr. Hertz-Eichenrode began his professional career with MunichRe and ESSO. He has been an attorney at the FPS Hamburg office since 1983 specializing in intellectual property.
He frequently publishes on different aspects of intellectual property law.
- Publications
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- Kommentar zum Markenrecht, Hrsg. Dr. Detlef von Schultz , Deutscher Fachverlag, Frankfurt a.M., 3. Aufl. 2012
- Die Rechtsprechung zur rechtsverletzenden Benutzung von Marken, in: WRP 2008, 1499
- Verwechslungsgefahr - ein deutscher Sonderweg?, in: WRP 2007, 1067
- Parallel Imports Report - INTA report
- De quelques aspects de la nouvelle loi allemande sur les marques (Co-Autor), in: Melanges Jean-Jacques Burst, S.583ff., Paris, 1997
- Nachahmung fremder Leistungen, in: Walter/Gruber, Anwaltshandbuch der Wettbewerbspraxis, Köln, 1997
- Questions juridiques du droit allemand relatives `a la publicite´ dans l'internet, in: Gazette du Palais, N 325,326, S.9 ff.
- World Intellectual Property, Rights and Remedies, in: Oceana Publications Inc. 1995
- La publicite´ et la loi, Greffe, Paris, 1990
- Anmerkung zu OLG Düsseldorf v.8.6.1989 - 8 U 220/88
- Recent developments in European trade mark jurisprudence, Vortrag auf dem Seminar der deutschen und der polnischen Landesgruppe der AIPPI, November 2002, Krakau
- Awards
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Best Lawyers / Handelsblatt
Since already 2009, Christian Hertz-Eichenrode was selected by his peers for inclusion in The Best Lawyers™ in Germany in the field of Intellectual Property Law.The Legal 500 Deutschland:
Christian Hertz-Eichenrode recommended in Intellectual Property - trade marks (including competition).JUVE Handbook:
Christian Hertz-Eichenrode recommended in Trademarks and Design Law / Unfair Competition („a very reliable consultant", client ).The Legal 500 EMEA
Christian Hertz-Eichenrode recommended in Intellectual Property - trade marks (including unfair competition).The Legal 500 USA Special Edition
Christian Hertz-Eichenrode recommended in Intellectual Property - trade marks (including unfair competition).
